Marketing Data Specialist (3-month Contract)
Responsibilities
1. Marketing data collection and standardization
- Collect and consolidate marketing and campaign data from existing platforms, channels, spreadsheets, and internal records.
- Clean and standardize datasets by identifying duplicate records, inconsistent formats, missing information, and data quality issues.
- Establish consistent naming conventions, campaign identifiers, tracking fields, and metric definitions.
- Organize historical campaign data into structured datasets that can be used for ongoing analysis and reporting.
2. Data management system and dashboard development
- Build and maintain a centralized system for storing, organizing, and tracking marketing and campaign data.
- Develop reporting dashboards to consolidate campaign performance and key marketing metrics in one accessible location.
- Use tools such as Excel, Google Sheets, Looker Studio, Power BI, or other relevant platforms to support data management and visualization.
- Establish practical workflows for data updates, validation, tracking, and maintenance.
3. Campaign reporting and data quality
- Consolidate campaign performance data and ensure reporting accuracy and consistency.
- Define and document key metrics, data sources, calculation methods, and reporting logic.
- Identify data gaps, inconsistencies, and limitations that may affect reporting reliability.
- Provide clear summaries of campaign performance and highlight relevant trends or data issues for the marketing team.
4. Documentation and internal handover
- Prepare comprehensive documentation: data sources, data structures, tracking processes, dashboard usage, and reporting procedures.
- Develop standard operating procedures and user guides so the marketing team can maintain the system independently.
- Organize dashboards, datasets, templates, and supporting files in a centralized location.
- Conduct a structured handover to the hiring manager at the end of the three-month contract, including a walkthrough of the system, outstanding issues, and recommendations for ongoing maintenance.
Qualifications
Must have:
- Bachelor’s degree in Marketing, Business Analytics, Data Analytics, Information Systems, Statistics, or a related field.
- 2–3 years of experience in marketing data management, campaign reporting, marketing analytics, or related roles.
- Hands-on experience collecting and consolidating data from multiple sources, cleaning datasets, and developing reporting dashboards.
- Proficient in Excel or Google Sheets, including advanced formulas, pivot tables, data cleaning, and data validation.
- Familiarity with marketing platforms, CRM systems, campaign tracking, and UTM parameters is a plus.
- Strong analytical thinking, attention to detail, and problem-solving skills.
- Able to work independently, prioritize deliverables, and complete defined project milestones within a short timeframe.
- Good documentation and knowledge-transfer skills, with the ability to create clear, practical handover materials.
- Familiarity with AI-powered productivity tools and workflow automation is an advantage.
- English proficiency sufficient to understand documentation
- Vietnam-based candidates are preferred. This is a 3-month contract position.
Benefits
We provide a dynamic, fast-paced, and collaborative environment where problem-solving and agility are at the heart of what we do. Along with a competitive salary, we foster a culture that values ambition, confidence, and humility, consistently pushing the boundaries of innovation. If you're excited about working in a young, talented tech company and want to explore the world of AI and pharmaceuticals, we encourage you to apply.
- Competitive salary (negotiable based on experience)
- Workplace: No. 45–47, Tran Xuan Soan, Hai Ba Trung, Ha Noi (Monday to Friday: 9:00–17:00)
- Build a professional network through collaborations with startups, pharmaceutical companies, universities, researchers, industry leaders, and academic experts.
- Gain hands-on experience in startup incubation, AI-powered education, ecosystem development, and cross-sector collaboration.
- Work on impactful initiatives that promote the application of AI in drug discovery, scientific research, and education.
- Employees are entitled to 5 work-from-home days per month, along with daily lunch provided by the company.
- Gifts for your special occasions and events such as birthdays, marriages, and new born children.
How to Apply
If you think we're a good match, send your CV to:
Email: office@nyb.group
[Nanyang Biologics] Marketing Data Specialist_Your name
We’ll get in touch to let you know what the next steps are.
Contact office@nyb.group for more information.